SmartWe
Intelligent Cloud CRM for Lasting Customer Excellence
In today’s digital-first economy, customer relationships have become the foundation of business success. Companies that lead with empathy, responsiveness, and data-driven engagement are those that turn customers into fans. At the heart of this transformation stands SmartWe, the cloud CRM solution developed by CAS Software AG, Germany’s leading expert in Customer Relationship Management and Augmented Intelligence Assistants for SMEs.
SmartWe is more than just CRM. It’s a modular cloud platform designed for organizations to center their business around the customer by creating meaningful experiences, efficient workflows, and lasting trust.
Combining contact and appointment management, lead nurturing, and team collaboration in one intuitive solution, SmartWe enables users to manage all customer interactions consistently across sales, marketing, and service. Its cloud-native architecture ensures businesses to get started easily without any installation or hardware investment, fully operational from day one, always up to date, and accessible across devices, even offline.
Intelligent Assistants That Support You
What truly sets SmartWe apart is its integration of digital assistants powered by AIA® (Augmented Intelligence Assistants) based on AI technologies. These smart features assist users across their daily routines by automating repetitive tasks, offering intelligent suggestions, and supporting data-driven decisions.
Whether tracking leads, preparing meetings, or following up with customers, SmartWe’s assistants act as reliable copilots, freeing up time for what matters most: building relationships. This not only improves internal efficiency but also strengthens the customer experience, helping teams act faster, with greater personalization and precision.
Seamless Process Automation with BPA
A practical example of intelligent and smart support is the brandnew Business Process Automation (BPA). It allows users to model and automate routine business processes themselves—quickly and without any coding. Using the intuitive drag-and-drop interface, individual process steps can be connected to create seamless workflows. This saves resources, reduces errors, and ensures that recurring tasks are completed reliably and consistently, saving employees time time to focus on their core responsibilities.
Social CRM with We.Network
SmartWe goes beyond traditional CRM by offering a bridge between companies and their communities. Through its integration of We.Network (further infos: https://www.we.network/en/), the world’s first fair. digital social network, SmartWe enables a new form of digital dialogue: direct, meaningful, and group-specific communication with customers, partners, members, and fans. Through targeted channels, companies can share messages to different audiences in sales, marketing, or support, creating transparency and building trust.
SmartWe is more than just CRM. It’s a modular cloud platform designed for organizations to center their business around the customer by creating meaningful experiences, efficient workflows, and lasting trust.
Combining contact and appointment management, lead nurturing, and team collaboration in one intuitive solution, SmartWe enables users to manage all customer interactions consistently across sales, marketing, and service. Its cloud-native architecture ensures businesses to get started easily without any installation or hardware investment, fully operational from day one, always up to date, and accessible across devices, even offline.
Intelligent Assistants That Support You
What truly sets SmartWe apart is its integration of digital assistants powered by AIA® (Augmented Intelligence Assistants) based on AI technologies. These smart features assist users across their daily routines by automating repetitive tasks, offering intelligent suggestions, and supporting data-driven decisions.
The app-based SmartWe cockpit offers a convenient, centralized overview of all information and activities – with a consistent look and feel across desktop, notebook, and on the go via tablet and smartphone
Seamless Process Automation with BPA
A practical example of intelligent and smart support is the brandnew Business Process Automation (BPA). It allows users to model and automate routine business processes themselves—quickly and without any coding. Using the intuitive drag-and-drop interface, individual process steps can be connected to create seamless workflows. This saves resources, reduces errors, and ensures that recurring tasks are completed reliably and consistently, saving employees time time to focus on their core responsibilities.Social CRM with We.Network
SmartWe goes beyond traditional CRM by offering a bridge between companies and their communities. Through its integration of We.Network (further infos: https://www.we.network/en/), the world’s first fair. digital social network, SmartWe enables a new form of digital dialogue: direct, meaningful, and group-specific communication with customers, partners, members, and fans. Through targeted channels, companies can share messages to different audiences in sales, marketing, or support, creating transparency and building trust.
Adaptable, Extensible and Built to Grow
One of SmartWe’s key advantages is its adaptive design. Businesses can easily expand the platform through the SmartWe App Store, subscribing to specific modules as needs evolve. Using the built-in App Designer, teams can even create their own applications—without any coding required.
The flexibility of SmartWe allows to grow alongside your business responding to changing processes, industries, and customer expectations—while maintaining a consistent, user-friendly interface across desktop, tablet, and mobile.
Secure. Sovereign. European.
SmartWe is committed to digital sovereignty and data protection by design. All data is hosted in secure, GDPR-compliant environments within Germany. Users remain in full control of their information at all times—a key differentiator in an increasingly privacy-conscious world. Moreover, SmartWe follows the principle of “Digital Freedom”, empowering organizations to shape their digital future on their terms, without vendor lock-in or dependence on proprietary infrastructure and platform monopolies.
The app-based SmartWe cockpit offers a convenient, centralized overview of all information and activities – with a consistent look and feel across desktop, notebook, and on the go via tablet and smartphone
CRM That Puts People Needs First
Founded in 1986 and headquartered in Karlsruhe, Germany, CAS Software AG is the company behind SmartWe. As a pioneer in Customer Relationship Management and digital assistants for small and medium-sized enterprises, CAS Software has been continuously shaping the CRM landscape ever since.
With over 470 employees and a growing network of partners worldwide, the CAS Group supports more than 35,000 companies and organizations with smart software solutions, used by over 550,000 people globally. Their mission is to empower businesses to build sustainable, trust-based customer relationships through innovation, data sovereignty, and true Customer Centricity.
At its core, SmartWe is built for Customer Centricity—not just as a software, but as a lived business philosophy. It enables teams to engage with customers authentically, transparently, and effectively, turning each interaction into an opportunity for trust and loyalty.
With decades of experience, award-winning usability, and a forward-looking platform architecture, SmartWe is helping organizations of all sizes to build the kind of relationships that last and grow.
One of SmartWe’s key advantages is its adaptive design. Businesses can easily expand the platform through the SmartWe App Store, subscribing to specific modules as needs evolve. Using the built-in App Designer, teams can even create their own applications—without any coding required.
The flexibility of SmartWe allows to grow alongside your business responding to changing processes, industries, and customer expectations—while maintaining a consistent, user-friendly interface across desktop, tablet, and mobile.
Secure. Sovereign. European.
SmartWe is committed to digital sovereignty and data protection by design. All data is hosted in secure, GDPR-compliant environments within Germany. Users remain in full control of their information at all times—a key differentiator in an increasingly privacy-conscious world. Moreover, SmartWe follows the principle of “Digital Freedom”, empowering organizations to shape their digital future on their terms, without vendor lock-in or dependence on proprietary infrastructure and platform monopolies.
The app-based SmartWe cockpit offers a convenient, centralized overview of all information and activities – with a consistent look and feel across desktop, notebook, and on the go via tablet and smartphone
CRM That Puts People Needs First
Founded in 1986 and headquartered in Karlsruhe, Germany, CAS Software AG is the company behind SmartWe. As a pioneer in Customer Relationship Management and digital assistants for small and medium-sized enterprises, CAS Software has been continuously shaping the CRM landscape ever since.
With over 470 employees and a growing network of partners worldwide, the CAS Group supports more than 35,000 companies and organizations with smart software solutions, used by over 550,000 people globally. Their mission is to empower businesses to build sustainable, trust-based customer relationships through innovation, data sovereignty, and true Customer Centricity.
At its core, SmartWe is built for Customer Centricity—not just as a software, but as a lived business philosophy. It enables teams to engage with customers authentically, transparently, and effectively, turning each interaction into an opportunity for trust and loyalty.
With decades of experience, award-winning usability, and a forward-looking platform architecture, SmartWe is helping organizations of all sizes to build the kind of relationships that last and grow.
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