
Validity Launches GridBuddy Cloud to Combine Multiple Salesforce Orgs
With the native interface, users working with data from multiple objects have to click from screen to screen as they search for the information they need to do their jobs, causing fatigue and a significant reduction in productivity.
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CIO Applications Europe | Wednesday, July 29, 2020

With the native interface, users working with data from multiple objects have to click from screen to screen as they search for the information they need to do their jobs, causing fatigue and a significant reduction in productivity.
FREMONT, CA: Validity, a customer data quality company, launched its new GridBuddy Cloud solution. Users can combine data from multiple sources, including separate Salesforce orgs into one editable, spreadsheet-style view, providing a workspace designed for users to manage data quickly and accurately.
As Salesforce administrators know, the native Salesforce interface doesn’t offer an efficient end-user experience. The problem is even worse for companies working out of multiple Salesforce orgs, as users bounce back and forth to log in and see related data. When teams don’t have an efficient way to reference and update data, it quickly becomes out of date, and in some cases, incomplete, fueling inaccurate data reports and a reduction in overall CRM return on investment (ROI).
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“We created GridBuddy Cloud so Salesforce admins can manage access and permissions to data across multiple orgs,” said Scott Ziegler, SVP, product management, at Validity. “With GridBuddy Cloud, we’re giving our customers yet another way to streamline how they track their relationships with customers – in one place, with one view. GridBuddy Cloud will be especially helpful as brands start their holiday marketing campaigns this month, if they haven’t already. By incorporating GridBuddy Cloud into their systems, Salesforce users can work more efficiently to make sure their data is clean and correct so they can jump right into campaign mode without any delay – and ahead.”
Unlike the native Salesforce layout, GridBuddy Cloud’s grid-based interface integrates all the data teams need into one actionable view, increasing CRM adoption, improving data quality, and generating more reliable reports, resulting in more targeted and effective campaigns.
“If you want to accelerate the productivity of your sales team, you need GridBuddy Cloud,” said Steven Cox, manager of global sales tools strategy at NetApp. “The app is solid and provides a single, easy-to-use interface for all your CRM users.”
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