Close
  • Home
  • Applications
      • Asset Management
      • Business Intelligence
      • CEM
      • Cognitive
      • Compliance
      • CRM
      • Data Center
      • E-Invoicing/E-Billing
      • Enterprise Communication
      • Enterprise Mobility
      • ERP
      • Facility Management
      • GDPR
      • Human Resource
      • Information Security
      • ITSM
      • Managed IT Services
      • MarTech
      • Payment and Card
      • Procurement
      • RegTech
      • Risk Management
      • RPA
      • Software Testing
      • Unified Communication
  • Verticals
      • Automotive
      • Casino Tech
      • Contact Center
      • Enterprise Startups
      • Field Service
      • FinTech
      • Healthcare
      • Legal Tech
      • PropTech
      • Telecom
      • Travel and Hospitality
  • Technologies
      • Agile
      • Artificial Intelligence
      • Augmented & Virtual Reality
      • Big Data
      • Blockchain
      • Cloud
      • Data Analytics
      • DevOps
      • Drone
      • HPC
      • IoT
      • Robotics
      • Smart City
      • Storage
  • Company Eco System
      • Adobe
      • Dassault Systemes
      • HPE
      • IBM
      • Microsoft
      • Oracle
      • Salesforce
      • SAP
  • News
  • conferences
  • Newsletter
  • Specials

  • Menu
      • Big Data
      • Blockchain
      • Casino Tech
      • CEM
      • Cloud
      • CRM
      • DevOps
      • Drone
      • Facility Management
      • GDPR
      • IoT
      • Legal Tech
      • Oracle
      • PropTech
      • RPA
  • Blockchain
  • Cloud
  • CRM
  • Drone
  • Facility Management
  • IoT
  • Oracle
Specials
  • Specials

  • Big Data
  • Blockchain
  • Casino Tech
  • CEM
  • Cloud
  • CRM
  • DevOps
  • Drone
  • Facility Management
  • GDPR
  • IoT
  • Legal Tech
  • Oracle
  • PropTech
  • RPA
×
#

CIO Applications Europe Weekly Brief

Be first to read the latest tech news, Industry Leader's Insights, and CIO interviews of medium and large enterprises exclusively from CIO Applications Europe

Subscribe

loading
  • Home
  • MarTech
Editor's Pick(1 - 4 of 8)
left
Digital Marketing Challenges in Healthcare

Matt Bakaitis, Senior Director, Cleveland Clinic

New Customer Experience Journey: SUBSCRIPTION

Tunc Berkman, CMO and EVP of Mobile Sales, Vestel

How Martech has been Impacting the Business Environment

Piers Newton Smith, Head of Brand Strategy, Direct Line Group

3 Overlooked Factors for a Successful Martech Implementation

Stefan Gass, Chief Marketing Officer, International Workplace Group (IWG)

Why Are All-In-One Marketing Platforms Still Under Consideration?

Sylvia Jensen, VP of EMEA Marketing, Acquia

Why Data Should Play a Pivotal Part in your Marketing Strategy

Iris Meijer, CMO, Vodafone Business

Impact of Trending Technologies on MarTech

Stan Sthanunathan, Executive Vice President, Consumer Market Insights, Unilever

Inbound Marketing & Sales Is Evolving. Are You?

Kipp Bodnar, CMO, HubSpot [NYSE: HUBS]

right

THANK YOU FOR SUBSCRIBING

Technological Grazing Ground for Business Marketing

By CIO Applications Europe| Wednesday, June 12, 2019
Tweet

FREMONT, CA: Small industry vendors look forward to developing their businesses. And that is only possible by targeting the market proficiently with the lowest purchase costs. By attracting the exact type of qualified leads, the marketing strategy can be developed. High-quality business strategies, infused with Artificial Intelligence(AI) content development, ensure the maintenance of a specific class of clientele. On the other hand, finding precise technology may take some time, as there are several alternatives worth considering.

AI to Keep it Personal:

AI remains the single most overtly used technology in small business marketing that tailors content specifically for the target clients. To connect with individual customers, marketers have to make the messages personal. The use of AI can save money and time without forfeiting various touchpoints.

Use of the Newest Email Marketing Software:

Email is still a vital instrument for communicating with other businesses, trailing behind social media. It is also the tool that business leaders are adhered to, day in and day out. However, email-based marketing often feels impersonal and unhelpful. Contemporary email marketing software can help in managing communication channels and delivering a more appealing message.

CRM for Customer Response:

Platforms intended for customer relationship management (CRM) can assist in keeping track of target audiences. CRM software makes it simple to see the bigger picture of the business. CRM platforms can also help by shifting leads and prospects into diverse funnels or pipelines according to the needs of the customers.

Use of Analytics Tools to Track Customer Movement:

Analytics software tools go through statistical data about numbers, engagements, and revenue and provide them to the marketing team. Analytics is a grand way to track search engine usage because knowing who responds to the website content―is necessary for the success of the business.

Employment of Software to Improve Content:

Easy-to-use apparatuses have made it easier than ever to alter and generate content. Small businesses are highly expected to respond to carefully crafted advertisements that are applicable for the proliferation of their companies. To craft the marketing strategy even for small companies is hard work, but technology―imbibed with high-level AI content development―makes it far more manageable.

tag

Artificial Intelligence

Read Also

Tealium Welcomes New Members into the Family

Tealium Welcomes New Members into the Family

Mindful Marketing, Emerging as the Next Default

Mindful Marketing, Emerging as the Next Default

AI: Taking Digital Marketing Landscape to the Next Level

AI: Taking Digital Marketing Landscape to the Next Level

Ready to Power Up Marketing Efforts with Artificial Intelligence?

Ready to Power Up Marketing Efforts with Artificial Intelligence?

Weekly Brief

loading
news
ON THE DECK

Compliance 2019

Top Vendors

Artificial Intelligence 2019

Top Vendors

Previous Next

Top Trending News

  • How Digitalisation Modernises European Insurance Industry
    How Digitalisation Modernises...
  • How Europe Leverages Drone Technology to Boost Efficiency
    How Europe Leverages Drone Technology...
  • How can European Providers Outdo Global Cloud Computing Suppliers?
    How can European Providers Outdo...
  • How Europe Plans to Minimize 5G-Induced Risks
    How Europe Plans to Minimize...
View More ›

Vendors

  • itmSUITE: Simple Seamless Secure Compliance

    Maxime Sottini, CEO, itmSUITE

    eccenca GmbH: Achieving Digital Maturity

    Hans-Christian Brockmann, CEO, eccenca GmbH

    Keepabl: Simplifying GDPR Compliance

    Robert J Baugh, Founder & CEO, Keepabl

    MetaCompliance: A One-Stop Shop for Staff Awareness and Data Privacy

    Robert O'Brien, CEO, MetaCompliance

    Semago: One Step Ahead in Data Security

    Didier Barella, Founder, Semago

    TimeXtender: Managed Data Documentation

    Heine Krog Iverson, Founder & CEO, TimeXtender

  • TNP Consultants: The Pathway to Data Governance

    Guy Leturcq, Co-Founder & General Director, Florence Bonnet, Director, TNP Consultants & Manager, GDPR and Security Community, TNP Consultants

    Kerubiel: GDPR Compliance Simplified

    László György Dellei, CEO, Kerubiel

    A.I. Tech: Stimulating Analytic Intelligence into the Camera

    Alessia Saggese, Co-owner, Mario Vento, Co-founder & Co-owner, A.I. Tech

    ClickSoftware: Powering the End-to-End Service Journey

    Mark Cattini, CEO, ClickSoftware

    Lightspeed Mobile Labs: The Cornerstone of Mobile Application Development

    Abby Walters, CEO, Charlotte Evans, VP of Engineering, Lightspeed Mobile Labs

    QUIBIQ: Leading The Connected World

    Dr. Felix Weil, Managing Director, QUIBIQ

Copyright © 2019 CIOApplicationsEurope. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Use and Privacy Policy |  Sitemap |  Subscribe |  About Us

follow on linkedin follow on twitter follow on rss
This content is copyright protected

However, if you would like to share the information in this article, you may use the link below:

https://www.cioapplicationseurope.com/news/technological-grazing-ground-for-business-marketing-nid-1242.html