
Tealium Welcomes New Members into the Family
Tealium adds two new passionate members in the product team that constantly develops new solutions focusing on customer needs, and marks the dawn of modern branding and advertising abilities in the marketing technology landscape.
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CIO Applications Europe | Tuesday, July 16, 2019

Tealium adds two new passionate members in the product team that constantly develops new solutions focusing on customer needs, and marks the dawn of modern branding and advertising abilities in the marketing technology landscape.
FREMONT, CA: Tealium, one of the most trusted leaders in real-time customer data orchestration, has included two new leadership positions to its senior management team to hasten the product development and company growth. The company has welcomed Sav Khetan as vice president of product, and Dave Lucas as senior director of product. The recently appointed leaders shall play a crucial role in customer engagement, intensifying Tealium’s services in 2019 and further.
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The company’s recent funding round is a testimony to enterprises’ need for unified, accessible data across the organization and is a unique opportunity to supercharge business development. Tealium proudly welcomes Khetan and Lucas to the team to further live out the mission to be a comprehensive customer data orchestration solution in the marketplace.
Khetan carried nearly a decade of experience to the new position and was the former vice president, technical strategy at POSSIBLE. At Tealium, he will make use of his extensive training in marketing, technology, consulting, and analytics to own the product vision, strategy, and roadmap in general.
The data layer is the only critical part in the marketing technology stack, and Tealium constructs a customer data platform (CDP) when people were alien to it. The company has always been able to see what others could not, and it is an incredible moment to have two new members to work in the data layer and maximize the company’s product growth.
Lucas has accompanied the team as the senior director of product and was the former head of analytics and data science at Fracture. Lucas will also be a prime leader in product refinement, making sure that the changing needs of customers are being met while their operations and touchpoints evolve.
Tealium has exceptional products, and with two new additions, the company is looking forward to pushing all boundaries to serve enterprises even better.
“We aid businesses in becoming GDPR compliant and help improve user experiences by comprehending relevant consumer data,” says Lindsay McEwan, VP, and Managing Director, EMEA at Tealium. Tealium was featured as one of the Top 10 MarTech Companies of 2019 by CIOApplications Europe, and the company has gained recognition for helping brands to make data actionable, in real-time, across every customer experience touchpoint.
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