Thomas Lanaute, Sales Director at BSOBSO, a global pioneering infrastructure and connectivity provider assists companies to align with this trend or, rather, this imperative need. Serving more than 600 data-intensive businesses across diverse markets such as financial services, technology, energy, ecommerce, media, and more, BSO resides at the epicentre of bleeding-edge innovation. The company owns and provides mission-critical infrastructure for network connectivity, cloud solutions, managed services, and hosting, all of which are specific and dedicated to each customer.
“BSO is one of the trailblazers of private and dedicated cloud interconnections and the only true global low latency cloud connectivity provider. Our infrastructure solutions are diversified across network services, hosting and cloud, and managed services or DevOps,” says Thomas Lanaute, Sales Director at BSO.
Led by a team of highly qualified engineers, BSO takes ownership of collaborations right from the onset of an engagement, embracing every challenge they could face, while remaining committed to overhauling the status quo of connectivity. The firm’s web-based portal, designed with SDN capabilities, can spin up a telco service in a few clicks. BSO has invested a significant amount of money and time in consistently improving services and making the right innovation possible, as expected by all its clients. Adaptive network automation and software-defined networking (SDN) have reshaped how companies procure and manage their connectivity. BSO Portal takes the best of these technologies to make every aspect of a client’s network easily accessible, faster, and more efficient.
Furthermore, an attribute that positions BSO a notch above its competition on the ladder of excellence is its 18 years of proficiency in mission-critical infrastructure, provisioned through bespoke cloud-to-cloud connectivity services. Over the years, BSO has built a network which encompasses 240+ PoPs across 33 markets and 40+ cloud on-ramps and is integrated with all major public cloud providers, connecting up to 75+ on-net internet exchanges and 30+ stock exchanges. To stay competitive and offer the lowest latency for all trading participants in the fund capital market environment, BSO develops engineered trading routes based on optical fibre technology.
Highlighting the impact of BSO’s cloud services is a recent collaboration where it assisted a real estate company in successfully migrating from an on-premise solution to a fully virtualised infrastructure. Having spent a considerable amount of financial resources on sustaining an AWS infrastructure, the client struggled with the complexities of their IT infrastructure due to the lack of necessary experience or skill sets. Upon collaborating with the company, the real estate client was quick to note that BSO backed its latency and infrastructural resiliency promises through its solutions and services. BSO offered them consulting and support hours each month to further develop an efficient platform, supporting them in terms of scalability and technological assistance.
These collaborations are a testament to how BSO co-creates value for its clients by developing infrastructure subsets that allow clients to address varied enterprise objectives, regardless of their IT competencies.
Furthermore, an attribute that positions BSO a notch above its competition on the ladder of excellence is its 18 years of proficiency in mission-critical infrastructure, provisioned through bespoke cloud-to-cloud connectivity services. Over the years, BSO has built a network which encompasses 240+ PoPs across 33 markets and 40+ cloud on-ramps and is integrated with all major public cloud providers, connecting up to 75+ on-net internet exchanges and 30+ stock exchanges. To stay competitive and offer the lowest latency for all trading participants in the fund capital market environment, BSO develops engineered trading routes based on optical fibre technology.
BSO is one of the trailblazers of private and dedicated cloud interconnections and the only true global low latency cloud connectivity provider. Our infrastructure solutions are diversified across network services, hosting and cloud, and managed services or DevOps
These collaborations are a testament to how BSO co-creates value for its clients by developing infrastructure subsets that allow clients to address varied enterprise objectives, regardless of their IT competencies.
BSO News
BSO Expands With Four New Corporate Entities and Lower Latency on Brazil to New York Route
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This strategic expansion reinforces BSO’s position as a leading infrastructure and connectivity provider and further enhances the customer experience for those trading in these regions. These new entities include:
• Apsara Networks México (Mexico)
• BSO Network (Pty) Ltd (South Africa)
• BSO Brasil Telecom Ltda (Brazil)
• BSO Network Telekomünikasyon Bilişim Hizmetleri A.Ş (Turkey)
These regions boast incredibly fast-growing economies that provide substantial growth opportunities for BSO’s continued development, underpinned by the strong liquidity these active financial trading hubs offer. Digitisation is at the forefront of regional and global business, and this expansion aligns with heavy investment in localised cloud expansion and connectivity solutions.
In addition to improving global customer experience, these newly established entities serve as gateways to fast-growing economies in LATAM, Central America, Southern Africa, and Eurasia, facilitating seamless connectivity and innovation in these regions.
For BSO’s customers, this expansion offers improved customer experience through increased access to local engineering talent and expertise, streamlined operational processes for local trades and businesses, and simplified engagement for international customers. BSO ensures in-region support by providing uninterrupted service availability to its customers.
Accompanying this growth milestone is the lowering of latencies on the major route of B3NY, with latencies of <100 ms. Expected to be live shortly, this is a critical route for connecting North American and European trading firms, hedge funds and capital banks with Brazil and Latin America’s markets.
This development once again demonstrates BSO’s capability in consistently pushing the boundaries of what’s achievable with latencies on major financial trading routes and delivering unrivalled innovation year in and year out. This includes low latency support on routes connecting London to Tokyo, Frankfurt to Istanbul, London to Riyadh, Singapore to Mumbai.
B3, a stock exchange in São Paulo, Brazil, is one of the largest financial exchanges in the world, and the event connects non-resident investors with the local Brazilian financial market. BSO’s B3 accredited status ensures unrivalled market access to a region heavily investing in its international connectivity, data centre infrastructure, cloud interconnectivity, and data offerings. This news coincides with BSO’s attendance at B3 Week in São Paulo, Brazil, from September 12 – 14, 2023.
“We’re incredibly excited about BSO’s global network expansion and the growth opportunities these new in-region entities can unlock for our business and customer base. This growth is the next stage in BSO's long-term commitment to providing unparalleled global connectivity, which we can’t wait to showcase in the coming months and years,” said Michael Ourabah, Chief Executive Officer at BSO.
“Our customers are at the heart of everything BSO does. With these new entities and reduced latencies, we are raising the bar for customer experience with more localised infrastructure solutions, making it simpler and more efficient for businesses and traders to conduct business in these regions,” said Tony Jones, Head of Low Latency Strategy at BSO.