MAY 2025CIOAPPLICATIONSEUROPE.COM4CONTENTSIN MY opinionIN FOCUS 10-11Last word08Alexander Boone, Operations - Senior Director Mobility Innovation, SIXTA GLOBAL ALTERNATIVE FOR PRIVATE CARS38Chris Barker, Director of Digital Products, Travel CounsellorsPUTTING TECH AT THE HEART OF PERSONALISED TRAVEL RELATIONSHIPSC O N T EN TS12C O V ER STO R YHCORPOELEVATING CORPORATE TRAVEL THE SMART WAYAurélien Rodriguez,Global Sales DirectorTOP TRAVEL TECH SOLUTIONS IN EUROPE 2025
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