NOVEMBER 2019CIOAPPLICATIONSEUROPE.COM 19Another crucial feature of masvoz's cloud-based contact centre solution in the smart communications space is its ability to integrate with commercial customer management systems and ticketing solutions in the market (i.e., Salesforce, Zendesk, Kustomer). This specific facet helps contact centre representatives collate all the information they need about a user on a single window, which can also be accessed later seamlessly. Above all, with the cloud contact centre integrated into their CRM, masvoz's clients have a powerful combination of telephony and CRM that works best together.Recently, masvoz had partnered with a Spanish food ordering and delivering startup, Glovo. As a fast-growing business venture, Glovo wanted to set up their contact centres in countries they have their outlets in. However, the startup realized that the cost associated with establishing contact centres for every region would eventually increase their total expense to an exorbitant amount. To cut down on the overall expense and bring in business efficiency, Glovo decided to leverage masvoz's cloud-based contact centre solution. With the help of masvoz, they could put a check on the enormous workforce that they would have otherwise needed for catering to a wide consumer base spread across the entire of Europe and South America. Banking on many such successful partnerships, masvoz's roadmap is to optimize its cloud contact centre and communications services to help clients in bolstering their customer experience. Nesweda highlights that while his company plans to expand its reach in the south European countries, the present focus is on establishing its prominence in the Spanish market. Our technology bridges the gap between businesses and their consumers in an easy, effective, and scalable way
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